TicketSwap expands its international footprint | IQ Magazine
Market for “ethical” tickets at capped prices TicketSwap has expanded to new markets in Europe and Latin America.
The Amsterdam-based company is expanding its international presence by opening offices in London, Paris, Milan, Barcelona, Berlin, Stockholm and São Paulo, which will serve as its first Latin American base.
The company has also signed a multi-year agreement with Sziget, the company behind the Sziget Festival, to be the brand’s official resale partner until 2026. Other partners include Hellfest (France), LWE (UK ), Bootshaus (Germany), Norbergfestival (Sweden). ), Entourage and Ingresse (Brazil).
“Post-pandemic, fan behaviors are changing dramatically, and with over 750,000 people attending our events each year, it’s crucial for us to have the ability for fans to sell their tickets safely at any time. other genuine fans,” says Tamás Kádár, CEO of Sziget. “I’m confident the more we see event organizers supporting ethical fan resale sites, the sooner we can put an end to ticket reselling and help protect our fans.”
“We have been focused on growing the business and expanding into new markets, while strengthening our presence in existing markets”
The company, which launched in 2012 and celebrates its 10th anniversary this year, caps the resale price of tickets at 20% above face value.
Last year, TicketSwap raised $10 million in new funding from Amsterdam-based venture capital firm Million Monkeys.
“With our first funding raised in June 2021, we have focused on growing the business and expanding into new markets, while strengthening our presence in existing markets,” says Hans Ober, co-founder and CEO of TicketSwap, which has 6.5 million euros. users in 36 countries.
TicketSwap is also extending its partnership with the Dutch promoter of Tomorrowland, ID&T Group.
“We are delighted to support our partners in this crucial phase for their businesses”, adds Simon Aurik, CMO and CCO of TicketSwap. “Our 10th anniversary is also the perfect opportunity for us to give back to the community and partners.
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